‍DALLAS — Today, JetBlue (B6) appointed Vijay Raman as the airline’s new sales and revenue management vice president. 

According to the press release, Raman will be responsible for revenue optimization, ancillary strategy, distribution, and corporate sales. He will report to Daniel Shurz, B6’s senior network, revenue, and enterprise planning vice president.

Raman brings more than two decades of leadership experience in the travel and technology sectors across revenue management, pricing, and strategy roles. 

He most recently served as head of pricing at MoneyGram International. Before that, he spent seven years at Spirit Airlines (NK), where he rose to senior director of revenue management and was responsible for ticket and non-ticket revenue strategy, operations, and forecasting. 

Earlier in his career, Raman held leadership roles in supply chain strategy at Samsung Electronics, sales strategy and revenue management at American Airlines (AA), and consulting and engineering stints at Avalion Consulting and Lockheed Martin, respectively.

This news follows SKY Leasing and B6's announcement that the former had acquired JetBlue Ventures, B6's venture capital subsidiary in the hopes of ushering in “the next era of growth for JetBlue Ventures, with expanded opportunities to support founders and scale game-changing technologies by leveraging SKY's deep industry relationships, global reach, and access to capital.”

JetBlue says it will continue to serve as a strategic partner to JetBlue Ventures and its portfolio companies. These start-of-the-week updates from the New York JFK-base airlines comes on the heels of rumors saying there are merger talks in the works with United Airlines (UA).

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