FARNBOROUGH — Joby Aviation and Virgin Atlantic (VS) have signed a definitive multi-year commercial agreement that will see the airline become Joby’s exclusive airline partner for electric air taxi services in the United Kingdom, the companies announced Tuesday at the 2026 Farnborough International Airshow. The agreement converts a memorandum of understanding first announced in 2025 into a binding partnership and marks another step toward commercial eVTOL operations in Europe.
Under the agreement, Virgin Atlantic will integrate Joby’s future air taxi services into its booking channels, allowing customers to reserve ground-to-airport connections alongside long-haul flights. Joby will remain responsible for operating the aircraft, developing routes, and obtaining certification from the UK Civil Aviation Authority.
The partnership builds on Joby’s existing relationship with Delta Air Lines, which owns a 49% stake in Virgin Atlantic. Delta and Virgin Atlantic already operate a joint transatlantic network, allowing the new agreement to extend Joby’s community-to-airport transportation model from the United States into the UK.
Heathrow, Manchester Planned as Initial Hubs
The companies said London Heathrow and Manchester Airport are expected to serve as the first connection points for the service, with Manchester envisioned as the primary hub for northern England. Among the initial routes under consideration are an approximately eight-minute flight from Heathrow to central London and a roughly 15-minute service between Manchester Airport and Leeds—journeys that currently take more than an hour by car under typical traffic conditions, according to Joby.
Virgin Atlantic will leverage its customer base, airport relationships, and digital booking platform to support the rollout, while Joby plans to expand the network to additional UK cities as regulatory approvals are secured.
Aircraft Designed for Urban Mobility
Joby’s eVTOL aircraft is designed to carry one pilot and four passengers at speeds of up to 200 mph (322 km/h). The company says the aircraft produces significantly less noise than conventional helicopters and is intended for short-range regional and airport-transfer missions.
The UK Civil Aviation Authority is working toward the certification of commercial eVTOL aircraft before the end of the decade, although Joby has not announced a specific launch date for UK passenger operations.
Why It Matters
The agreement is one of the most significant commercial announcements in the advanced air mobility sector this year. Rather than a simple marketing partnership, it establishes a framework for integrating eVTOL services into a major airline’s booking ecosystem and strengthens Joby’s international strategy through Virgin Atlantic and Delta’s existing network.
If certified as planned, the partnership could provide one of Europe’s first large-scale examples of airline-integrated electric air taxi operations, offering passengers seamless airport transfers as part of a single travel itinerary, as noted by Aviation Week.




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